- Jukes Estate Agents -

Marketing

- Marketing -

Marketing Your Property

Here at JUKES ESTATE AGENTS, we pride ourselves on providing the best possible marketing there is. Over the next few pages we will explain why our marketing is simply the best..

We advertise on ALL the main portals: Rightmove, Zoopla, OnTheMarket & Prime Location (Surprisingly not all agents do).

Almost every agent advertises on Rightmove. However, you might be surprised at how many local agents DO NOT advertise on Zoopla, OnTheMarket & Prime Location. ASK YOUR AGENT!

JUKES ESTATE AGENTS know that well over 90% of people moving into your local area are relocating from London. Zoopla is the number one portal for Londoners so why would you use an agent that doesn’t list your property on Zoopla?
However, there’s so much more with Jukes..

AI

WE ARE ONE OF THE VERY FEW UK AGENTS IN THE UK & THE ONLY ESSEX AGENT USING A I TO HELP SELL YOUR PROPERTY.

The data’s in: 39% of consumers are already using AI to find property and a quarter of over-45s are happily letting machine learning do the heavy lifting. Everyone is in on the act, using AI to check broadband speeds and local planning quirks before they’ve even booked a viewing.

The shift is subtle but seismic. Glossy photos and a prime slot on Rightmove, Zoopla etc. are no longer the trump cards they once were. Sellers and landlords now expect agents who understand how AI can get their property in front of the right people, in smarter, more personalised ways – because it’s what they’re doing and they expect everyone else is too.

It’s not just about “being on the portals” anymore. It’s about being in the conversation – quite literally – as AI-driven search lets buyers and tenants describe what they want as if chatting to a mate: “Find me a flat with a dance studio and a decent coffee shop nearby.” “Show me three-beds near good schools and green spaces.” Gone are the days of endless scrolling through irrelevant listings; now it’s about context, nuance and – dare I say it – a bit of actual intelligence.

This isn’t just a new coat of paint on the same old portals. It’s a fundamental change in how people make sense of property. Buyers want to know what it’s like to live somewhere, not just how many bedrooms it has. They’re asking about schools, parks, fibre broadband, yoga studios and yes, the all-important garden centre scene. AI brings this whole lifestyle together, weaving a narrative that helps people imagine their lives in a new place.

Here at Jukes, we have been using this method in our listings from the getgo!

So when the 39% of buyers are searching for a property that’s close to a station with direct links to London, or need to be near Ofsted rated ‘good’ schools etc. they come across our properties first!

WE ARE ONE OF THE VERY FEW UK AGENTS IN THE UK & THE ONLY ESSEX AGENT USING A I TO HELP SELL YOUR PROPERTY.

The data’s in: 39% of consumers are already using AI to find property and a quarter of over-45s are happily letting machine learning do the heavy lifting. Everyone is in on the act, using AI to check broadband speeds and local planning quirks before they’ve even booked a viewing.

The shift is subtle but seismic. Glossy photos and a prime slot on Rightmove, Zoopla etc. are no longer the trump cards they once were. Sellers and landlords now expect agents who understand how AI can get their property in front of the right people, in smarter, more personalised ways – because it’s what they’re doing and they expect everyone else is too.

It’s not just about “being on the portals” anymore. It’s about being in the conversation – quite literally – as AI-driven search lets buyers and tenants describe what they want as if chatting to a mate: “Find me a flat with a dance studio and a decent coffee shop nearby.” “Show me three-beds near good schools and green spaces.” Gone are the days of endless scrolling through irrelevant listings; now it’s about context, nuance and – dare I say it – a bit of actual intelligence.

PLUS…

Have you ever spoken about going on holiday to say, The Greek Islands and then low and behold, the next time you go online you get inundated with adverts for Greek Island holidays? To be honest, we all have haven’t we!?

Here at JUKES ESTATE AGENTS, we’re thrilled to introduce a breakthrough method that not only displays your property on global platforms like Facebook, Instagram, and every corner of Meta but does so with unmatched intelligence.

Here’s the really exciting part:

We’re among a select few agents in the country using this innovative technique called AdVantage!

This isn’t just a new coat of paint on the same old portals. It’s a fundamental change in how people make sense of property. Buyers want to know what it’s like to live somewhere, not just how many bedrooms it has. They’re asking about schools, parks, fibre broadband, yoga studios and yes, the all-important garden centre scene. AI brings this whole lifestyle together, weaving a narrative that helps people imagine their lives in a new place.

Here at Jukes, we have been using this method in our listings from the getgo!

So when the 39% of buyers are searching for a property that’s close to a station with direct links to London, or need to be near Ofsted rated ‘good’ schools etc. they come across our properties first!

PLUS…

Have you ever spoken about going on holiday to say, The Greek Islands and then low and behold, the next time you go online you get inundated with adverts for Greek Island holidays? To be honest, we all have haven’t we!?

Here at JUKES ESTATE AGENTS, we’re thrilled to introduce a breakthrough method that not only displays your property on global platforms like Facebook, Instagram, and every corner of Meta but does so with unmatched intelligence.

Here’s the really exciting part:

We’re among a select few agents in the country using this innovative technique called AdVantage!

- Property Showcasing -

Why AdVantage is Revolutionizing Property Showcasing on Meta's Platforms:

1. Direct and Timely Updates on Facebook & Instagram: Our connection with Facebook is so seamless that any change or update about your property on our end is automatically reflected on these platforms within an hour. Your property information remains as fresh as morning dew.

2. Mastermind AI and Machine Learning: AdVantage doesn’t just display your property; it thinks! Thanks to AI and machine learning, it understands where and when to showcase your property across all of Meta’s platforms. The advanced technology ensures your property is seen by those genuinely interested.

3. Harnessing Facebook’s Extensive Data: Facebook is more than just posts and likes; it has thousands of data points on each user. This vast data helps AdVantage pinpoint who might be planning to move, buy, or rent soon. It’s like having a crystal ball that predicts potential interested parties!

4. Strategically Positioned Reminders: Remembered fond memories? Similarly, AdVantage ensures those who glanced at your property on Facebook or Instagram see it again, making it a prominent thought in their property considerations.

5. Optimal Spending for Prime Visibility: With Meta’s vast platforms, we ensure every penny spent positions your property at the prime spots of Facebook, Instagram, and beyond. This is of course totally free to you!

Exclusive benefits for your property across Meta’s platforms

– Exclusive Showcase: Your property isn’t just listed; it’s highlighted across Facebook, Instagram, and the broader Meta universe, ensuring maximum exposure.
– Cutting-edge Display Techniques: AdVantage crafts an engaging narrative for your property, offering viewers an immersive experience.
– Pioneering in Innovation: We’re leading the way! Being one of the few agents in the country adopting this state-of-the-art approach, we not only give your property enhanced visibility but also find buyers and tenants at record speeds.

In Conclusion:
By intertwining the unmatched reach of Meta’s platforms with the sheer intelligence of AdVantage, we don’t just display your property; we strategically and smartly position it. Trust in our pioneering approach to place your property in the best possible limelight.

AND FOR YOU, IT’S TOTALLY FREE & ONLY AVAILABLE THROUGH JUKES

JUKES ESTATE AGENTS do not just stop there!

It is all very well getting your property in front of more people than any other estate agent. However, when we have driven those people to your property listing, we have to do everything in our power to make your property listing as attractive as possible. Therefore, when you list your property with JUKES ESTATE AGENTS you will get:

Q - Why use a professional photographer when many estate agents just turn up with a half decent camera?

A – We want the images to be of the highest quality to show your property at it’s absolute best!

Q - Why do I need lots of images?

A – The more images there are, the more the photographer can use their expertise to show off your property!

Q - Why do I need a comprehensive description of my property?

A – This is crucial. It’s so important that we do not leave information out about your property. It could be something really small like not bothering to mention perhaps that the kitchen has a built in coffee maker. That little thing might just make a potential buyer pick up the phone! There’s a marketing strategy that been used for decades called T.N.T’s which stands for ‘Tiny Noticeable Things’. We have sold properties because of something tiny that just ignites a flame inside someone. We leave no stone unturned!

Q - Why do I need a description about location?

A – Again, this is vitally important. Using Harlow as a prime example: over 85% of people that move to Harlow do so from outside the town. Mainly from North & East London, Harlow is a magnet for these people, especially first time buyers. Therefore, we need to sell the area as well. So along with an in depth description of your property, there will be a ‘write up’ about Harlow and what it has to offer and how far away it is from schools, medical facilities, train stations etc.

- Marketing -

Using AI to enhance your listing..

When a property is empty or cluttered, or simply looking tired, JUKES ESTATE AGENTS use the latest technology to help show potential buyers what the property could look like (see below).

Drag the diamond divider to view the before and after transformation

Drag the diamond divider to view the before and after transformation

Drag the diamond divider to view the before and after transformation

Drag the diamond divider to view the before and after transformation

Drag the diamond divider to view the before and after transformation

Drag the diamond divider to view the before and after transformation

- Property Reports -

JUKES ESTATE AGENTS are open ‘til 10.00pm 7 days a week!

Why is that so important?

Rightmove, Zoopla & OnTheMarket all say that around 40% of calls made about property listings go unanswered. Nearly 95% of those calls are made after normal office hours! JUKES ESTATE AGENTS ‘man’ their phones until 10.00pm 7 days a week. Therefore, we take MORE calls and get MORE viewings!

FACT: Latest data states that 80% of all calls go to voicemail. Of this 80%, only 20% of callers leave leave a voicemail.

JUKES ESTATE AGENTS use a state of the art digital phone system and get email alerts every time there is a call that goes unanswered or a message is left! Therefore, we NEVER miss a call as we phone EVERYONE back!

JUKES ESTATE AGENTS HAVE NO LENGTH OF CONTRACT!

Jukes Estate Agents back themselves to get the job done smoothly and efficiently right from the get-go. They give a customer service that is second to none with weekly property reports and feedback on all viewings within 24 hours. Therefore they see no reason to do what virtually every other agent does & ‘tie’ vendors up with 12, 16 or even 20 week contracts. PLUS, they nearly always have a 14, 21 or even 28 day notice clause. Jukes philosophy is simply: ‘Why have a length of contract?’ “If we cannot sell a vendors property in a time frame & price that they are happy with, then we do not deserve the listing” says co owner Lee Venables.

Last, but no means least..

When all the photography has been done, when the AI images (if needed) have been added, when the comprehensive description of your property and the area in which you live has been written, when your property has been listed on Rightmove, Zoopla, OnTheMarket, Prime Location AND AdVantage by Meta (remember we are the ONLY Estate Agent that does all this), JUKES ESTATE AGENTS do even more..

Every person that then calls to view your property gets this fabulous 20 page buyers report emailed to them!

Above are examples of 14 of the 20 pages packed with positive information about your property and the amenities surrounding it: Schools, medical facilities & response times, broadband & mobile network signal strength, carbon footprint, air quality, train & bus stations, planning permission applications etc.

- Marketing -

SELL WITH NO AGENCY FEES

Yes it is true! No Catch, no gimmicks, we sell with no agency fees.

JUKES ESTATE AGENTS have been using this innovative method of selling properties for a while now, and around 98% of our properties are sold this way. It works extremely well for both sellers & buyers alike.
Selling property this way virtually negates sales falling through, gazumping & gazundering AND IT ACTUALLY SAVES THE BUYER AND SELLER MONEY!

SUMMARY

Below is a comprehensive snapshot of what you get when you allow JUKES ESTATE AGENTS to market your property….

  1. An Estate Agency that will sell your property with NO AGENCY FEES!
  2. An Estate Agency that does NOT tie you into ANY length of contract.
  3. A marketing strategy that we know is second to none that includes a listing on every portal available (Rightmove, Zoopla, OnTheMarket, Prime Location). Professional photographs, detailed & comprehensive description of not only your property but also the area in which it is located. An online advertising campaign with Meta AdVantage that puts your property in front of people that are actually looking for a property like yours. 20 page buyers reports emailed to everyone who is viewing your property.
  4. You will deal with a senior member of the company. Nobody else!
  5. We insist on doing all of the viewings as this enables us to negotiate a better price for you.
  6. We give feedback on all viewings, usually within 24 hours.
  7. Once an offer has been accepted, we leave your property on the market while we carry out due diligence on your buyer. Currently 41% of all deals in the UK fall through. JUKES ESTATE AGENTS has a fall out rate of less than 4%.
  8. We have our own in house conveyancing (which can reduce the sales process by 4 weeks), and we can introduce you and your buyer to our amazing mortgage brokers as well as our preferred solicitors (you are of course allowed to choose your own).
  9. You will have your own designated sales progressor that will keep you informed every step of the way.
  10. We can even help you with your onward move and even save you money with that!